Location
Wrocław, Poland
Category
HoReCa
Scope
Naming / Visual identity
Naming
Pu-pu… Puri!
Does it remind you of khachapuri? If yes — the naming works : )
Project
Puri is a Georgian bakery in the center of Wrocław.
We developed a brand strategy so it’s not just a place for pastries, but a space with modern design and a distinct character.
Visual Identity
Warm wheat tones.
A minimalist yet recognizable logo shaped like a soft khachapuri bun.
Result
The result is a bakery with personality and a style you won’t confuse with anyone else’s.
Puri mixes modern design with Georgian tradition — and tops it all off with a mustache.
Not just any mustache.
The kind that goes with everything — from bread to brand identity.
Let’s Co-Create
